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Paul Mitchell, CEO of MitchCap, expressed enthusiasm about the collaboration, stating that after three successful years partnering with the Boating Industry Association of Victoria (BIAV), the decision was made to expand the program nationally with the BIA. He emphasized that MitchCap is proud to be recognized as the Official Finance Company of the Marine Industry across Australia.
The program is designed to offer a comprehensive suite of educational resources, including webinars, data insights, and on-the-ground advice. Key topics to be covered encompass:
By focusing on these areas, the initiative aims to build stronger, more resilient businesses capable of thriving in the long term.
In addition to educational efforts, MitchCap will serve as the exclusive preferred Floorplan Financier of the Australian Boating Industry. This role involves providing tailored floorplan and distribution finance solutions designed specifically for marine dealerships. Furthermore, MitchCap will support BIA members with market insights and data-driven decision-making tools, maintaining a visible presence at flagship events like the Melbourne and Sydney Boat Shows, and actively participating in BIA board meetings.
This partnership represents a significant investment in the people, businesses, and associations that shape Australia's marine future. Dealers will gain the flexibility to stock more inventory without tying up working capital, original equipment manufacturers (OEMs) will benefit from smoother distribution and faster product flow, and associations will receive funding to continue their advocacy and member support efforts.
Published:Monday, 2nd Feb 2026
Source: Paige Estritori
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